The Axe Generation
By I have little to add to this open letter from the Angry Professor to her male students:
Sexy television commercials notwithstanding, Axe body spray does not make you smell irresistible. On the contrary, it makes you smell like rubbing alcohol and pickle juice. Hot chicks would prefer it if you smelled like soap, and you can smell like this simply by taking a shower every morning.
The only thing Axe body spray might be good for is masking the odor of your acne medication. Of course, you wouldn’t need quite so much acne medication if you smelled more like soap.
Oddly enough, I have come to learn that Axe once marketed a variety of the spray known as “Alaska”. I assume the scent was intended to evoke the place rather than the people, but Alaskans being a rough-hewn sort, “rubbing alcohol and pickle juice” wouldn’t actually be too far off the mark.